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Institution
University of BathCurrent Position
Professor, Head of Department Highest Degree
Ph.D. in Persuasive Communication from University of Leiden, 1989
Research Interests
 | Applied Social Psychology |
| Attitudes |
| Health |
| Self/Identity |
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Bas Verplanken
Department of Psychology
University of Bath
Claverton Down
Bath BA2 7AY
United Kingdom
Home Page
Phone: +44 1225 38 4906
Fax: +44 1225 38 6752
Email: B.Verplanken@bath.ac.uk
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My research interests include attitudes and attitude-behavior relations, values, self, self-thinking and self-regulation. I have a particular interest in habits, both habitual overt behaviors as well as mental habits (repetitive and automatic thinking). Work in applied settings comprises impulsive consumer behavior, health behavior, food choice, body image, emotion regulation, and environmental concern. |
 Journal Articles:
- Orbell, S., & Verplanken, B. (2011). The automatic component of habit in health behavior: Habit as cue-contingent automaticity. Health Psychology, in press.
- Verplanken, B. (2010). Habit: From overt action to mental events. In C. R. Agnew, D. E. Carlston, W. G. Graziano, & J. R. Kelly (Eds.), Then a miracle occurs: Focusing on behavior in social psychological theory and research (pp. 68-88). New York: Oxford University Press.
 Verplanken, B. (2006). Beyond frequency: Habit as mental construct. British Journal of Social Psychology, 45, 639-656.
- Verplanken, B., Aarts, H., van Knippenberg, A., & Moonen, A. (1998). Habit versus planned behaviour: A field experiment. British Journal of Social Psychology, 37, 111-128.
- Verplanken, B., & Faes, S. (1999). Good intentions, bad habits, and effects of forming implementation intentions on healthy eating. European Journal of Social Psychology, 29, 591-604.
- Verplanken, B., Friborg, O., Wang, C. E., Trafimow, D., & Woolf, K. (2007). Mental habits: Metacognitive reflection on negative self-thinking. Journal of Personality and Social Psychology, 92, 526-541.
- Verplanken, B., & Herabadi, A. (2001). Individual differences in impulse buying tendency: Feeling and no thinking. European Journal of Personality, 15, S71-S83.
- Verplanken, B., Herabadi, A. G., Perry, J. A., & Silvera, D. H. (2005). Consumer style and health: The role of impulsive buying in unhealthy eating. Psychology and Health, 20, 429-441.
- Verplanken, B., & Holland, R. (2002). Motivated decision-making: Effects of activation and self-centrality of values on choices and behavior. Journal of Personality and Social Psychology, 82, 434-447.
- Verplanken, B., & Orbell, S. (2003). Reflections on past behavior: A self-report index of habit strength. Journal of Applied Social Psychology, 33, 1313-1330.
- Verplanken, B., & Tangelder, Y. (2011). No body’s perfect: The significance of habitual negative thinking about appearance for body dissatisfaction, eating disorder propensity, self-esteem, and snacking. Psychology and Health, in press.
- Verplanken, B., Trafimow, D., Khusid, I. K., Holland, R. W., & Steentjes, G. M. (2009). Different selves, different values: Effects of self-construals on value activation and use. European Journal of Social Psychology, 39, 900-919.
- Verplanken, B., & Velsvik, R. (2008). Habitual negative body image thinking as psychological risk factor in adolescents. Body Image, 5, 133-140.
- Verplanken, B., Walker, I., Davis, A., & Jurasek, M. (2008). Context change and travel mode choice: Combining the habit discontinuity and self-activation hypotheses. Journal of Environmental Psychology, 9, 15-26.
- Verplanken, B., & Wood, W. (2006). Interventions to break and create consumer habits. Journal of Public Policy and Marketing, 25, 90-103.
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